New VC fund Seveno Capital will seek to back early and growth-stage ventures around the world and has completed its inaugural investment in Japan-based A Cabin Company. Seveno is backed by Allen Law who has committed to invest US $70m over five years in companies with the holistic potential to extend the human health span.
Venture capital fund Seveno Capital has launched by making an inaugural investment in its mission to back early and growth-stage ventures that have the holistic potential to extend the human health span: the period of life during which a person can expect to enjoy good health.
Seveno Capital will draw from a five-year US $70m investment commitment from entrepreneur and Park Hotel Group founder Allen Law, who will become Principal at Seveno Capital. Since 2023 Allen Law has been building a global portfolio of businesses focused on fitness, holistic wellness and longevity, building rapidly through organic growth and by M&A.
Seveno Capital has made its inaugural investment in A Cabin Company. Studies show that time spent in nature lowers blood pressure, reduces the arousal of one’s nervous system, enhances the immune system, reduces anxiety, and boosts self-esteem. A Cabin Company enables better wellness through more convenient access to these restorative properties.
A Cabin Company is building a global network of restorative spaces, starting in Japan but designed for the world. The startup creates nature-based stays on the outskirts of major cities and has designed vehicles that can function as compact, studio-style boutique cabins, which A Cabin Company will operate as hotels that can command hotel-level pricing.
Seveno Capital is proud to back ventures that have the holistic potential to extend the human health span.“
Allen Law
A Cabin Company will open its first location in Chiba, 25 miles East of central Tokyo, and has plans to launch 380 cabins across the Greater Tokyo and Osaka regions by 2029. The company will also expand into Seoul, New York and parts of Europe. Each cabin is plug-and-play, which allows the company to go from land lease to revenue generation in three months, which is a fraction of the time and capital required for most hospitality projects.
Whilst cities like Tokyo with a population of 37 million race forward, in the Japanese countryside over 9 million homes and plots of land now sit vacant. These ‘akiya’ (empty properties) cover an area nearly the size of Taiwan. Many of these spaces are located in the ‘yohaku’ (余白), a Japanese word meaning ‘margin’ or ‘blank space’, which refers to the quiet border between the structured world and the wild. A Cabin Company is building something new in these forgotten edges: small, beautifully designed cabins tucked into rural land just outside the reach of the city that will support better human health and wellness.
We’re unlocking life in the ‘in between’ – the quiet, often overlooked spaces where the city ends and the wild begins. We call it ‘yohaku’ – the margin where calm returns.“
Mori Nishimura, Founder, A Cabin Company
Allen Law, Principal at Seveno Capital, said:
“We are proud to launch Seveno Capital with an inaugural investment in A Cabin Company. A Cabin Company is creating access to a new lifestyle: effortless, repeatable access to nature and to human connection. Nature is a pillar of lifestyle medicine, and A Cabin Company is rethinking human wellbeing by allowing guests to more easily embed nature and recovery into their daily lives. Seveno Capital is proud to back ventures that have the holistic potential to extend the human health span.”
Mori Nishimura, Founder of A Cabin Company, said:
“People are more anxious, more isolated, and more disconnected from nature than ever before. By 2050 nearly 70% of the world will live in cities, and as cities accelerate, rural life often recedes. With backing from Seveno Capital, we’re unlocking life in ‘the in-between’ – the quiet, often overlooked spaces where the city ends and the wild begins. We call it ‘yohaku’: the margin where calm returns. It is within these spaces that guests can unwind, reconnect, and remember what it feels like to be human.”
About A Cabin Company
A Cabin Company was founded in 2024 by New Zealand–raised entrepreneur Mori Nishimura. Headquartered in Japan, the company makes it easier to reconnect with nature by creating compact, design-forward cabins, classified as vehicles, and placing them on underutilized rural land – often just a short train ride from major cities.
Instead of purchasing land, A Cabin Company leases plots from local residents. This involvement often helps breathe new life into rural communities that have been in decline. Because the cabins are vehicle-classified, they avoid the zoning regulations, permitting delays, and infrastructure costs that typically burden rural development. Each cabin follows a seven-year depreciation cycle, allowing for more efficient capital use and faster return on investment than traditional hospitality models.
About Seveno Capital
Seveno Capital is an investment fund backing early and growth stage ventures that have the holistic potential to extend the human health span. The average gap between health span and lifespan is nine to ten years. Seveno Capital aspires to cultivate a thriving ecosystem of impact-first, purpose-driven businesses that can measurably enhance and restore human health and well-being to extend the human health span. The VC fund is led by fitness and holistic wellness entrepreneur and Park Hotel Group founder, Allen Law.
About Allen Law
Allen Law is a Singapore-based entrepreneur and business leader with two decades of experience driving global growth across hospitality, fitness, wellness, and longevity businesses. He founded Park Hotel Group in 2004 and transformed it into a leading international operator of luxury hotels. As the Co-Founder of MOVE [REPEAT], a rapidly scaling collective of boutique fitness and lifestyle brands which also incorporates Yoga Movement and operates the STRONG Pilates franchise in Singapore, Allen Law has pioneered a mission to extend human health span by making fitness, holistic wellness, and longevity more accessible. Allen Law is also an investor and Chairman at REVL Training, a boutique fitness community.
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